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Marketing Lessons From Super Bowl's $3.5M Ads Fox Business While many fans will be watching the Super Bowl on Sunday to see which team takes home the trophy, small business owners can learn something from the commercial breaks. Chances are your business can't pony up $3.5 million for a 30-second spot during ...
Many businesses still prosper on road to retail The Australian Her fashion shop, White Pony, in Essendon, Victoria, not only chalked up a rise in sales last year but is also extending from womenswear into menswear. Dutt-Sharma describes her marketing approach as "multi-channel", using a website and Facebook to ...
Election-year politics triggers new class warfare Korea Times By Kim Tong-hyung The intensifying attacks on big businesses and rich individuals as poll days approach are as predictable as they are familiar. It remains to be seen, however, whether all the chaebol bashing to milk more out of the wealthiest ...