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An Idea to Savor: Explaining the Success of the Food Franchise

So given the competitiveness of the market, why do people who are starting a new business so often turn to food franchises?

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The Melting Pot Restaurants Overcomes Tough Economy to Wrap 2008 ...
MarketWatch - 2 hours ago
Franchise Times ranking as one of the top 200 franchise chains. The Melting Pot earned this spot with nationwide sales of $220 million. ...

Washington Post

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New York Magazine - International Herald Tribune
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Connection with face of franchise is a farce
Minneapolis Star Tribune, MN - 5 hours ago
Taylor and McHale 1-0 for destroying a franchise. Attention, Matt Millen haters, we feel your … read more pain, OH, HOW WE FEEL YOUR PAIN! ...