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An Idea to Savor: Explaining the Success of the Food Franchise

So given the competitiveness of the market, why do people who are starting a new business so often turn to food franchises?

How to Create Targeted Mailing Lists to Fit Your Marketing Message

A complete direct mail marketing campaign encompasses the list creation, the postcard artwork, and message that promoted your product or service. You can purchase your direct marketing list from any list company. It is important in creating a tailored message that matches your targeted lists.

American Library Association Conference 2013 At McCormick Place in Chicago

McCormick Place Event In Chicago

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12 Facts You Need To Know When Marketing To Asian-American Consumers  Forbes

Before you put together a marketing plan that aims to reach Asian American consumers, make sure you're up on the latest facts and trends.

Shopper Marketing 101: What It Is and How It Works  G2

Shopper marketing is a discipline that focuses on shoppers on their path-to-purchase. Discover shopper marketing tactics, agencies, and examples.

Now the market thinks the Fed could make an even deeper cut to rates later this month  CNBC

Even with better economic data, the market is betting the Fed will now cut interest rates by 50 basis points in July, after dovish comments from two Fed officials ...